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Columbus, Ohio
USA

Why Injury?

Blog

Why injury? It's this simple: more children die from injuries every year than from the next three leading causes of death combined. Nobody knows this because no one is talking about it. In the U.S., one child dies every hour from an injury that could have been prevented. Around the world, a child dies every 30 seconds as the result of an injury. You don’t need to have a child to know that we can do better.

 

Why Injury?

End Injury

It's this simple: more children die from injuries every year than from the next three leading causes of death combined. But people don't know this because it is not be talked about. In the U.S., one child dies every hour from an injury that could have been prevented. Around the world, a child dies every 30 seconds as the result of an injury. You don’t need to have a child to know that we can do better.

We started asking ourselves why people don’t take injury seriously, and we realized that it is such a part of everyday life that it is nearly invisible. People think that injuries are just a part of growing up, that injuries are  "freak accidents," that there is nothing anyone can do about them, or that they are "not going to happen to me."

Unfortunately, serious injuries happen much more often than people realize. The good news is that we do know how to prevent most of these injuries and they don’t have to be “a part of life.” Have you ever shown a child the correct way to cross the street, or made sure someone wore a helmet to ride a bike? Then you have already taken steps to prevent an injury.  

Think of how many cures for injuries you know already - wearing seatbelts, installing smoke alarms or putting up a mounted gate to keep a toddler from falling down stairs. Even putting sunscreen on before a summer day outside has helped end injury.

We do not need a new vaccine or medicine to end injury. We already have what we need for success. By working together to tell the injury story, we can help more families avoid the heartache of losing a child to, or watching a child suffer from, something we know how to prevent.

All of us have the power to make a difference. It may take a while. It may take a million small steps – a message to a neighborhood group, a change to a school district’s policy, or maybe just making sure that a single baby’s car seat is installed correctly. Join us. We can’t wait to see what we will be able to do together.

 

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